Opinion
30.09.24

Is the MVP mindset hurting the user experience?

By Gijs Millenaar,
Senior Strategist

The MVP concept has shifted from innovation to a cost-cutting excuse. Instead of winning hearts and market share, MVPs often fall short, delivering subpar experiences. Gijs Millenaar, Senior Strategist at Signifly, challenges the common practice of launching “Minimum Viable Products” in his opinion piece for Danish tech media, ITWatch.

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