Industries
Food & Retail
Every impression counts, from screen to shelf.
When you’re shelf to shelf with your competition, earning attention in a crowded aisle takes more than taste and price.
Signifly is a digital agency partnering with food and retail companies to turn data, brand, and experience into their competitive edge.
Clients
From everyday staples to category challengers
Whether they’re reinventing how people shop, scaling new distribution models, or redefining category standards, we help ambitious brands across food and retail design the future of how their products meet the market.
Selected work
Client: 7-Eleven
Key Focus: Brand & Digital
When convenience became commonplace, refreshing the global chain meant giving the brand a new attitude. We partnered to unfold a new global brand position, tone of voice, and look and feel alongside food concepts for their coffee, hot foods, and frozen yogurt.
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Client: Narvesen
Key Focus: App
Better deals? There’s an app for that. We helped the Norwegian chain consolidate their offers into a UX-optimised app that housed shoppers’ loyalty cards for personalised benefits and was downloaded over 100,000 times.
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Client: Nutramino
Key Focus:
with increasing competition from other protein bars, Nutramino needed new energy in the market. We launched their "Power Your Now" campaign to align with the everyday athletes.
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Client: Poetry Spirits
Key Focus: Brand, E-commerce
Born out of a love for martinis, we worked with founders Dave Steward and Johan Jolgersson to launch Poetry Vodka, crafting a brand that celebrates creators, dreamers, and anyone who dares to view the world differently.
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Rema 1000
Helping Rema 1000 launch the first hourly delivery grocery service
Datekin
Launching Datekin, the sweet and snackable premium dates brand in the UK
Retnemt
Designing a delicious new website and identity for meal box provider
Musclehouse
Optimising the fitness boutique’s ecommerce to increase purchases by 8.64%
Connecting every layer of modern retail
From brand storytelling and ecommerce experiences to operational platforms and loyalty ecosystems, we help food and retail brands create value at every touchpoint.
Our food and retail services
Brand storytelling that connects emotionally and convert consistently
Seamless shopping experiences that bridge online and in-store
Smart loyalty systems, customer data platforms, and automation
Experience design from packaging and apps to digital signage and in-store tech
Conversion rate optimisation and growth initiatives for ecommerce
Naming, positioning, and identity work to build strong, distinct brands
Coffee's on us
Got a feeling we'd be a good fit?
Have a project or challenge you want to spar on? Unsure how to take a project from a boardroom idea to prototype? Chat with us to see if Signifly can help you reach where you want to be.
Index
Food & Retail
7 Eleven
Brand Strategy, Visual Identity, Packaging, Branding & Campaigns
2020-2023
Biodynamic
Designed and launched a Shopify 2.0 ecommerce platform for Biodynamic Coffee, paired with a sister build for MELK.
2023-2024
Bornholmerslagteren
Designing brand and packaging for Ditlev og Emmys, the Bornholm-based butcher's new product line.
2025
Brdr. Price
Building, translating, and supporting the Brdr. Price restaurant websites — Aalborg, Herning, Tivoli, Lyngby Diner, gift cards, and ongoing maintenance.
2014-2021
Cafe Saint Henri
Built and launched a Shopify 2.0 ecommerce platform supporting subscriptions, B2B/B2C flows, and custom coffee experiences.
2024-2025
ChocExchange
Built and launched a bilingual Shopify 2.0 ecommerce platform with B2B wholesale, subscriptions, multi-currency setup, and operational integrations including QuickBooks and 2Ship.
2025
Cofoco Foods
Designing and building a custom ecommerce platform for the Copenhagen restaurant group's food brand.
2021
Hart Print
Migrated and modernized Hart Print's custom portal with AWS infrastructure, zero-downtime deployments, framework and dependency upgrades, and automated regression testing to strengthen stability and scalability.
2023-2025
Helsemin
Producing a Chinese-market brand film for Helsemin, conveying Danish quality and trust to a new audience.
2018
Homemate
Designing self-service updates and ongoing platform improvements for the Danish home-services marketplace.
2018-2022
Hubb
Designing the communications platform and B2C touchpoints for Hubb's modern takeaway concept.
2022
Kcal
Crafting Kcal Factory's visual identity, in-store materials, and launch campaign for the Danish meal brand.
2016-2019
Madkastellet
Brand and marketing partnership across Madkastellet's Copenhagen restaurant portfolio, spanning campaigns, identity, and ongoing creative work.
2023-2025
MELK
Designed and launched two Shopify 2.0 ecommerce platforms for MELK and Biodynamic Coffee, integrating wholesale and subscription functionality, bilingual setup, and streamlined operational workflows.
2023-2024
Muscle House
Migrated Muscle House from Magento to Shopify and developed a fully custom bundle solution with optimized UX and CRO testing to support scalable growth and market expansion.
Since 2021
Narvesen
Producing animation videos and creative collaborations for the Norwegian convenience chain's brand and campaign work.
2021-2022
Nemlig
Producing illustrated explainer videos, animations, and landing-page artwork for Denmark's leading online grocery service.
2020-2021
Nutramino
Repositioning the Nutramino brand with new design, content, and 3D production assets across packaging and creative campaigns.
2024-2025
Olala!
Designing and building the Webflow website for the French short-stay rental operator.
2023
OliOli
Designing the order platform and digital ordering experience for the OliOli food concept.
2021
Organic One Meal
Building and integrating the Shopify shop for the Danish algae-based instant-food brand, with BlueWater fulfillment integration and ongoing support.
2014-2016
Poetry Spirits
Brand strategy, visual identity, ecommerce website, and growth plan to position and launch the brand with a strong digital and commercial foundation.
Since 2025
Rema 1000
Building the Vigo web app for Rema 1000's grocery-discount platform with ongoing support and feature work.
2017
RetNemt
Rebranding RetNemt with a new visual identity, design guide, explainer films, packshots, and ongoing creative support across the meal-kit brand.
2014-2023
Richters Herb
Rebuilt Richters' ecommerce experience with a modern headless architecture, integrating a custom middleware layer with their existing Web ERP to improve content management, search, and transaction reliability without disrupting core business logic.
2024-2025
Royal Canin
Developed Royal Canin's digital strategy and campaign concept for the "Start of Life" initiative, delivering research-driven activation frameworks, creative toolkits, and e-tail guidelines for the Benelux market.
2023-2024
Sea Ranch
Creating the Strönd textile brand and providing ongoing digital design support for Sea Ranch under the SMV Digital programme.
2023-2025
Sterling Polish
Designing campaigns, packaging, and print activations for Sterling Polish across Danish, Swedish, and Norwegian markets, including the BISTRO product launch.
2019-2023
Svaneke
Rebranding Svaneke Bryghus with a refreshed visual identity and ongoing design support for the Bornholm-based brewery.
Since 2025
TetraPak
Running concept sprints, digital brochures, tracking and analytics, and an ongoing retainer for Tetra Pak's processing-equipment communications.
2023-2026
Tribe Takeaway
Designing the visual identity, communications strategy, and brand activations for the Copenhagen takeaway concept.
2020-2021
Wilshire Fresh Industries Ltd.
Crafting the go-to-market strategy for the Canadian fresh-food producer's brand and commercial launch.
2024
Yeti
2023-2024