Established in 1919 LLarsen Watches is one of Denmark’s oldest watchmakers. We brought them into the 21st century, but stayed true to their heritage, by visualising and telling about the Danish mindset and lifestyle. With a new visual identity, engaging online shopping platform and adverts for TV, social media and more, we used a new vision and contemporary approach to take a century-old fairy tale and turn it into a modern, desirable lifestyle that unifies the product and its history. The brand paved the way for entry into the Asian market, telling a compelling story with a strong base.
Update of visual identity and digital strategy in 1 month.
From 5 logovariations to 1 unified look
Visual ID, web and video production
Established a worldwide digital platform
Scattered globally and divided visually
Llarsen Watches is a global player in the watch industry, being sold in 78 countries and 5 continents including Japan, where it was awarded Most Popular Watch in 2017. But the company lacked unified brand positioning and visual communication
Historic brand in the modern age
Established in Svendborg, Denmark, in 1919, Llarsen watches had the history filled with master artisan watchmakers, but how do you transfer that history to modern times, with all its social media, influencers and lifestyle brands?
Scattered globally and divided visually
Llarsen Watches is a global player in the watch industry, being sold in 78 countries and 5 continents including Japan, where it was awarded Most Popular Watch in 2017. But the company lacked unified brand positioning and visual communication
Scattered globally and divided visually
Established in Svendborg, Denmark, in 1919, Llarsen watches had the history filled with master artisan watchmakers, but how do you transfer that history to modern times, with all its social media, influencers and lifestyle brands?
We strive to create work that adds value to people’s lives. Work that makes a positive impact. No more noise in a noisy world – we create world-class digital experiences and products that help, inspire and put smiles on faces. If that’s something you can imagine yourself doing for a living – we’d love to hear from you!
If you're looking for a partner to work with your branding and communication, we would be happy to have a chat about how we can make that happen together.
