Rennsport 911

Redefine Your Drive

Client: Rennsport 911

Timespan: June - September '24

Key Focus: Branding and Website

Located in the heart of the Cotswolds, Rennsport specialises in sourcing and creating some of the world's most sought-after Porsche 911 Restomods, putting the customer at the centre of the design process. Despite having a full order book, Rennsport faced stagnating growth and wanted to maintain their craftsmanship quality while steadily increasing demand. It became our job to reflect Rennsport’s incredible in-person user experience virtually, both through an elevation of their branding across all touchpoints, and through their sleek new website. The result was a refreshed brand that finally felt worthy of the impressive builds it represented.

The updated visual identity and communication strategy were consistently applied across brochures, signage, new cars, and event installations, creating a cohesive brand experience. A refined logo now reflects the high-end aesthetic of their coveted bespoke builds.

The result is an online experience that mirrors the high level of service and quality Rennsport offers, making the brand feel both exclusive and accessible to those who aspire to own one of their custom-built masterpieces.

Each Rennsport bespoke build reflects the team’s intentional and skilful craftsmanship. In the same way, their new website now captures the essence of Rennsport’s luxury.

The brand refresh culminated in the successful launch of Rennsport’s Car 150 at Goodwood Revival, alongside collaborating partners George Williams and Not This Limited.

This in turn led to a significant social reach of 760k+ views on one reel organically and an increase of 4,000 followers on Rennsport’s social media within the first month.