New digital platform for Maersk Line makes buying containers easier.

PROBLEM

Every year Maersk Line has thousands of used containers that are being phased out all over the world. Previously locating and buying one these used containers was a manual and time consuming task. Together with Maersk Line we set out to digitalize the proces and make buying containers a lot easier.

SOLUTION

First off we developed a system to keep track of all the containers around the world, giving the Maersk salesmen a complete overview of the full cointainer fleet. Next up we built an online store with an easy search module making it possible for the customers to buy a container from their couch.

RESULTS

We worked closely with the team at Maersk to execute the concept in a short timeframe. We went from get-go to the first sold container in under 200 days.The platform has been launched in 21 countries and is launching globally in 2016

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CLIENT

Maersk Line

PROJECT

New digital platform for Maersk Line makes buying containers easier.

WE DID

__  UX design
__  Web design
__  Illustrations
__  User testing
__  Development

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